Title

One place, two perspectives: Destination image for tourists and nationals in Abu Dhabi

Document Type

Article

Source of Publication

Tourism Management Perspectives

Publication Date

7-1-2018

Abstract

© 2018 Differing from previous studies about destination image, this study proposes a combined model of testing the destination image as perceived by locals living at the destination and by tourists travelling to the destination. This survey-based quantitative research was performed in Abu Dhabi, United Arab Emirates, and consists of five parts: top-of-mind image, imaginative and realistic associations, strength of travelling motives, perceived destination image, and place attachment. Independent t-tests were performed to understand the differences between Emirati nationals and tourists. Results show significant differences in imaginative association and in the majority of place attachment items. The top-of-mind test puts the Sheikh Zayed Grand Mosque first for Emiratis, while tourists top-of-mind for Abu Dhabi is sea, sand, and beach. Practical and theoretical implications are discussed.

ISSN

2211-9736

Publisher

Elsevier B.V.

Volume

27

First Page

152

Last Page

161

Disciplines

Social and Behavioral Sciences

Keywords

Association, Destination, Image, Place attachment, United Arab Emirates

Scopus ID

85049106174

Indexed in Scopus

yes

Open Access

no

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