What is Business Discourse?
Source of Publication
This chapter will:Define business discourse as it will be referred to in the rest of this book;Provide a brief overview of the historical development of business discourse with a number of landmark studies;Discuss the hallmarks of business discourse research including the types of data investigated;Provide details of the most important approaches that have been taken in business discourse research;Give a geographical and disciplinary overview of how business discourse has evolved around the world together with profiles of a number of prominent researchers.
Palgrave Macmillan UK
Bargiela-Chiappini, Francesca; Nickerson, Catherine; and Planken, Brigitte, "What is Business Discourse?" (2013). All Works. 3972.
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