Rumor Detection in Business Reviews Using Supervised Machine Learning
Document Type
Conference Proceeding
Source of Publication
Proceedings - 2018 5th International Conference on Behavioral, Economic, and Socio-Cultural Computing, BESC 2018
Publication Date
7-2-2018
Abstract
© 2018 IEEE. Currently, a high volume of business data is generating with a high velocity in different forms like unstructured, structured or semi-structured. Due to social media arrival, there is a deluge of business rumors and their manual screening is time-consuming and difficult. In the current social computing era, it is necessary to move towards an automated process for the detection of business rumors. This work aims at developing an automated system for detecting business rumors from online business reviews using supervised machine learning classifiers, namely Logistic Regression, Support Vector Classifier (SVC), Naïve Bayesian (NB), K-Nearest Neighbors (KNN) to classify the business reviews into rumor and nonrumor. Experimental results show that Naïve Bayesian (NB), achieved efficient results with respect to other classifiers with an accuracy of 72.43 %.
DOI Link
ISBN
9781728102078
Publisher
Institute of Electrical and Electronics Engineers Inc.
First Page
233
Last Page
237
Disciplines
Computer Sciences
Keywords
Business intelligence, Rumors, Supervised machine learning
Scopus ID
Recommended Citation
Habib, Ammara; Akbar, Saima; Asghar, Muhammad Zubair; Khattak, Asad Masood; Ali, Rahman; and Batool, Ulfat, "Rumor Detection in Business Reviews Using Supervised Machine Learning" (2018). All Works. 3009.
https://zuscholars.zu.ac.ae/works/3009
Indexed in Scopus
yes
Open Access
no