The Impact of International Business Strategy Simulation Games on Student Engagement

Tim Rogmans, Zayed University
Wasseem Abaza, Zayed University

Document Type

Article

Source of Publication

Simulation and Gaming

Publication Date

6-1-2019

Abstract

© The Author(s) 2019. Background. Despite the increasing use of business simulation games in management education little is known about their effectiveness as learning tools. Aim. The aims of this study were to assess the effectiveness of an international business simulation game in enhancing levels of student engagement. Methods. We investigated student engagement levels after using a simulation game, as measured through quantitative self-reports obtained through a survey among students. The results were compared to engagement levels experienced in more traditional classroom based case discussions with the same students in the same course. The study was carried out across six class sections taught by two professors over two semesters. Results. The results show that average student engagement levels were higher during the traditional case study class than during the class using the simulation game. The standard deviation of the reported levels of student engagement was higher for the simulation game than for the traditional class, indicating that student responses were more extreme (either positive or negative) for the class using the simulation game. Students who were generally more motivated to learn reported higher levels of engagement with the simulation, whereas students with low levels of motivation who found the game complex became less engaged. Conclusion. Simulation games are not always necessarily effective in enhancing engagement among all students. The choice between traditional and experiential learning methods may be partly determined on the basis of the level of student motivation and other student characteristics.

ISSN

1046-8781

Publisher

SAGE Publications Inc.

Volume

50

Issue

3

First Page

393

Last Page

407

Disciplines

Business

Keywords

business, computerized simulation, educational technology, management, simulation/gaming

Scopus ID

85069897335

Indexed in Scopus

yes

Open Access

no

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