The role and ethics of community-building for consumer products and services: With some recommendations for new-marketplace economies in emerging democracies
Document Type
Book Chapter
Source of Publication
Public Relations Theory II
Publication Date
8-27-2010
ISBN
9780203873397
Publisher
Taylor and Francis
First Page
429
Last Page
439
Disciplines
Social and Behavioral Sciences
Scopus ID
Recommended Citation
Kruckeberg, Dean; Starck, Kenneth; and Vujnovic, Marina, "The role and ethics of community-building for consumer products and services: With some recommendations for new-marketplace economies in emerging democracies" (2010). All Works. 3573.
https://zuscholars.zu.ac.ae/works/3573
Indexed in Scopus
yes
Open Access
no
COinS