Advances in Business Strategy and Competitive Advantage - Sports Management, Project Management, and Sports Event Management
ORCID Identifiers
Document Type
Book Chapter
Source of Publication
Advances in Business Strategy and Competitive Advantage
Publication Date
1-1-2020
Abstract
Event management requires the use of project management and organizational skills to envision, plan, and execute social and business events. It involves studying the brand, identifying its target audience, devising the event concept, and coordinating the technical aspects before actually launching the event. Individuals who develop expertise in event management work in principle with budgets, schedules, and vendors and third-party service providers, and community stakeholders guaranty that they create successful events that meet the needs of their organization or the expectations of their client.
DOI Link
ISSN
Publisher
IGI Global
Last Page
19
Disciplines
Business
Recommended Citation
Fotiadis, Anestis, "Advances in Business Strategy and Competitive Advantage - Sports Management, Project Management, and Sports Event Management" (2020). All Works. 362.
https://zuscholars.zu.ac.ae/works/362
Indexed in Scopus
no
Open Access
no