User behavior prediction via heterogeneous information preserving network embedding

ORCID Identifiers

0000-0002-6921-7369

Document Type

Article

Source of Publication

Future Generation Computer Systems

Publication Date

3-1-2019

Abstract

© 2018 Elsevier B.V. User behavior prediction with low-dimensional vectors generated by user network embedding models has been verified to be efficient and reliable in real applications. However, most user network embedding models utilize homogeneous properties to represent users, such as attributes or user network structure. Though some works try to combine two kinds of properties, the existing works are still not enough to leverage the rich semantics of users. In this paper, we propose a novel heterogeneous information preserving user network embedding model, which is named HINE, for user behavior classification in user network. HINE applies attributes, user network connection, user network structure, and user behavior label information for user representation in user network embedding. The embedded vectors considering these multi-type properties of users contribute to better user behavior classification performances. Experiments verified the superior performances of the proposed approach on real-world complex user network dataset.

ISSN

0167-739X

Publisher

Elsevier B.V.

Volume

92

First Page

52

Last Page

58

Disciplines

Computer Sciences

Keywords

Behavior prediction, Complex networks analysis, Heterogeneous information, Network embedding

Scopus ID

85054438276

Indexed in Scopus

yes

Open Access

no

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