Diffusing IT Competence with Business Analytics Enables Data-Driven Culture for Achieving Evidence-Based Managerial Decisions for Assuring Sustained Competitive Advantage: A Literature Survey
Source of Publication
Lecture Notes in Networks and Systems
Globalized economies have organizations seeking ways to implement Business Analytics (BA) though ample organizations fail in such initiatives. Hence, scholars embark on IT competence enabled BA to inspire a data-driven culture. Such is a crucial prerequisite for fostering long term organizational sustainable competitiveness. Even though the above rationale receives widespread attention, there is scant evidence comprehending whether IT competence enabled BA to empower an organizational data-driven culture to achieve long-term sustained competitive advantage. Current literature reviews are conducted predominantly through journals and academic conference papers. The literature review reveals a conceptual model composed of three propositions viable for future research's empirical confirmation. This study defuses IT competence, business analytics, data-driven culture, and organizational competition in one model, proving through critiqued literature that business analytics inspires mined data visualizations that encourage a data-driven organizational culture when enabled by IT competence. Such a culture, in turn, helps an organization achieve the evidence-based managerial decisions which help organizations sustain a long-term competitive advantage. Such a model bares theoretical and practical implications also portrayed in the article.
Springer International Publishing
Business | Computer Sciences
IT competence, Business analytics, Data-driven culture, Decision-making, Sustainable competition
Razzaque, Anjum; Karolak, Magdalena; Lorne, Frank; and Amba, Sekhar, "Diffusing IT Competence with Business Analytics Enables Data-Driven Culture for Achieving Evidence-Based Managerial Decisions for Assuring Sustained Competitive Advantage: A Literature Survey" (2022). All Works. 5461.
Indexed in Scopus