Document Type
Article
Source of Publication
Filosofi(e)Semiotiche
Publication Date
7-1-2023
Abstract
Given the rapid spread of artificial intelligence in our society, important questions arise about its nature and impact. In this essay, our objective is to explore various research lines for a semiotic approach to the study of AI. Specifically, the first part of the paper delves into the theoretical framework for analyzing AI from a semiotic perspective, investigating how AI is influencing and redefining traditional semiotic interpretative categories. The second part focuses on applied semiotics for AI, exploring recent semiotic studies that aim to analyze the underlying structures and codes that govern the communication and interpretation of AI technologies. Lastly, the third part of the essay concentrates on narrations related to AI, considering how film, advertising, and newspaper discourses contribute to shaping our perception of a world where an increasing number of users interpret and interact with AI and. By delving into these areas, we can gain a comprehensive understanding of the intricate relationship between semiotics, artificial intelligence and our socio-cultural context providing valuable insights into the impact of AI on language, communication, and human interaction. Finally, responding to the call for papers’ question, the article reflects on how other fields and subfields linked to semiotics are studying AI, in order to develop a better understanding of the current research perspectives and foster further opportunities for an interdisciplinary approach that can nurture semiotics as well, transfer its knowledge and methodological approach across different disciplines, as part of the the rapidly changing research environment.
ISSN
Volume
10
Issue
1
Disciplines
Social and Behavioral Sciences
Keywords
Semiotics, Artificial Intelligence, Semiotics for AI, Narration, Interdisciplinary Studies
Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Recommended Citation
Boero, Marianna and Greco, Cristina, "Semiotics, Artificial Intelligence, ChatGpt. Research Lines, Analytical Perspectives and Potential Applications" (2023). All Works. 6445.
https://zuscholars.zu.ac.ae/works/6445
Indexed in Scopus
no
Open Access
yes
Open Access Type
Gold: This publication is openly available in an open access journal/series